Jess Hunichen and Emily Ward are the co-founders of North America's leading talent Management + Influencer Relations Agency, Shine. After launching Shine PR January 2015, the team quickly saw an opportunity to fill a void in the influencer landscape. Shine quickly scaled to offices in both Toronto & Los Angels with a wide roster of talent including Sarah Landry of Birds of Papaya and Tin Tok Star, Alicia McCarvell. In 2020 Jess & Emily founded BodCon in recognition of the raising and important conversation of body positivity on social platforms.
In this episode we break the stigma that being an influencer and content creator is easy and explore the difference between doing something with ease and it being easy while learning about some of the challenges that content creators are exposed to through the ever changing landscape of social media.